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Three Years, 31 Vendors, and No Way In: Lee County's PE Equipment Bid Needs a Second Look

Lee County schools are told to buy physical education equipment from 31 bid vendors, at a percentage off a catalog the vendor writes. Some schools are told something else. Here is the record. Here is why I think it deserves scrutiny.

By Amber Cebull · October 5, 2026

A Lee County school bookkeeper, asked by a teacher this month whether physical education supplies could be bought somewhere cheaper, wrote back:

Unfortunately, the District is requiring that all sport-related supplies and equipment be purchased through the vendors that were awarded under the bid process. I have raised concerns regarding pricing and the availability of lower-cost options; however, exceptions have not been approved.

The school and the names are withheld. That email is what sent me into the bid documents, and what I found there is a structure I think parents should know about, whether or not it's costing us money.

A PE teacher sent us a second account. She told us that when she asks her bookkeeper to order from Gopher Sport, which she finds expensive but which carries some equipment she needs, she is told Gopher isn't a vendor and that she can order only from big-box stores and Amazon. She says she buys about 90 percent of her items from those places.

Gopher Sport is one of the 31 awarded vendors on the district's bid. Amazon is not on that bid at all. One bookkeeper was told nothing outside the bid is allowed. This teacher's bookkeeper said the opposite.

These accounts were sent to Parents for Transparency. Names and schools are withheld to protect the senders. We have reviewed the bookkeeper's original email and confirmed the teacher's identity.

What the record shows

The bid is Invitation to Bid No. B257505DO, Sports Apparel, Uniforms and Related Equipment. The School Board approved it on August 5, 2025, on the consent agenda, 7 to 0, with no discussion. The district notified 565 companies. Thirty-three submitted bids, two were ruled non-responsive, and all 31 responsive bidders were awarded. The tabulation's closing line reads: "THESE VENDORS PROVIDED THE LOWEST OVERALL COST AND BEST VALUE TO THE DISTRICT."

The Board set a ceiling of $1,700,000 for the first contract year. On July 21, 2026, again on consent, it raised the second-year ceiling to $2,000,000, an increase of 17.6 percent. Both items state the money comes from budgeted School and Department funds, the same per-school allocations that pay for classroom supplies.

The award is not a price. It's a percentage off each vendor's own catalog, and the vendor writes the catalog. Here is what the tabulation shows vendors offered in the Related Equipment category, which covers protective gear, training and game equipment, storage, court and field accessories, and fitness equipment:

Related Equipment
VendorDiscountBid notes
BSN Sports, LLC (Farmers Branch, TX)10%"BSN SPORTS carries most brands. Discount and turn times vary. Call or email for quote."
The Prophet Corporation d/b/a Gopher Sport (Owatonna, MN)10%"Items marked 'Only from Gopher' excluded from discount." Free shipping on parcel items only.
Riddell, Inc. (North Ridgeville, OH)10% (fitness 5%)4 to 6 weeks delivery.
MFAC, LLC / Perform Better (West Warwick, RI)10%Excludes pits, hurdles, pole vault poles, timing systems, software, cardio and weight equipment, in-ground equipment. $25 minimum.
Clever Promotional Products (Lehigh Acres)10%Champro and Momentec brands only.
Sallee Promotions (Fort Myers)10%Resells SanMar and Alpha Broder.
Bartley's Sporting Goods (Fort Myers)10% to 25%No bid on court and field accessories.
Protime Sports (Seattle)15%No bid on protective gear, court and field, or fitness.
Integrity Sport Team Sales (Wadsworth, OH)20%Football helmets only.
Any Print and Promo / Signarama (Cape Coral)26.5%Only vendor above 25 percent across every category.
Varsity Spirit Fashions and Supplies (Memphis)5%Storage and transport only.
Whatever Sparkles, LLC (Cape Coral)0%Lists its sources as "Augusta, Sanmar, Jiffy, S&S Activewear, Omni Cheer, Amazon."

In the apparel category, BSN Sports listed its discount as "0% to 35%, varies." Cheerleading Company and Positive Promotions each bid 0 percent. All were awarded.

Same district, different rules

The Board's own records show other doors. Since at least 2018 the Board has approved a piggyback of Prince William County Public Schools Contract No. R-TC-17006, an online marketplace through Amazon Services, LLC, most recently on November 4, 2025, for up to $2,500,000 from budgeted School/Department funds. On April 14, 2026, it approved a $1,000,000 piggyback of a Charlotte County Public Schools catalog discount bid whose scope includes physical education supplies.

If those bids were district-wide, why can some schools save on PE equipment using the lowest viable bid and others cannot?

One school was told sport-related equipment must come from the 31 awarded vendors and that exceptions have not been approved. Another teacher says she buys about 90 percent of her PE items from Amazon and big-box stores, and was told an awarded vendor was not an approved vendor. Both operate under the same bid and the same district procurement rules. A PE teacher should not have to guess which version of the rule their school follows.

Why I think this structure deserves a second look

The district's Procurement Services page says plainly: "The District cannot accept quotes or pricing outside of an established competitive process," and vendor numbers are "only assigned after a company is awarded under a solicitation or an approved cooperative (piggyback) contract." Without a vendor number, a company can't be paid.

Florida's purchasing rule for school districts, Rule 6A-1.012, F.A.C., requires competitive solicitations from three or more sources for purchases "exceeding $50,000." The district could reasonably point out that PE spending across all its schools far exceeds that amount, and that buying item by item could look like splitting purchases to avoid it. That's a fair argument. But in my reading, the rule does not require a school to buy a $40 ball set from a bid vendor. That restriction is the district's own choice, not the state's.

Here's what troubles me. The award runs through August 4, 2028, with three one-year renewals, so the same list could hold until 2031. The district's FAQ says only originally awarded vendors may participate in renewals, and others "must wait for the next competitive solicitation." Of 565 companies notified in spring 2025, 540 did not respond. A business founded after that notice has no ordinary path onto the list for years.

The documented exceptions run through cooperative contracts. In January and September 2025, the Board approved $100,000 piggybacks of OMNIA Partners contracts awarded to Riddell (Contract No. R201102 in January, No. R250102 in September). So the list isn't absolutely sealed, but the door that exists opened for a national vendor, not a local one.

None of this is evidence that anyone broke a rule. I think it's a system problem: a consent-agenda vote with no discussion can lock a district into one roster of sellers for six years, in a market where new companies appear constantly.

Who owns the biggest names

Ownership
VendorOwnerNotes
BSN Sports, LLCKKR, through Varsity BrandsKKR completed its purchase from Bain Capital and Charlesbank on June 26, 2024. Reported price $4.5 billion.
Varsity Spirit Fashions and Supplies, LLCKKR, through Varsity BrandsSame corporate parent as BSN Sports; two lines on the Lee award.
Riddell, Inc.Fenway PartnersBC Partners Credit added a $400 million convertible preferred and debt investment in April 2024.
The Prophet Corporation d/b/a Gopher SportPrivately heldOwnership not confirmed from a primary filing.

The remaining awarded vendors are largely Southwest Florida printing, embroidery, promotional and trophy businesses.

In January 2026, Sportico reported that Moody's rated a Varsity Brands financing of a roughly $2.4 billion loan plus a $400 million add-on, and called it credit negative in the near term because it would raise interest expense by about $28 million. Varsity Brands and Bain Capital agreed in 2024 to pay $82.5 million to settle a class action alleging monopolization of cheerleading competitions, camps and apparel; a year earlier the company paid $43.5 million to settle a similar suit. Neither settlement included an admission of wrongdoing, and neither involved Lee County.

I don't think leveraged ownership is wrongdoing. I do think it's worth knowing that when a school buys a set of playground balls, the catalog price may be set by a company carrying billions in debt.

What the record does not show

Nothing here shows that Lee County schools overpaid for anything. That gap is exactly why we've requested, under Chapter 119, the purchase-order detail for every order charged to the three physical education account codes from July 2023 forward, the quotes behind each BSN Sports order, the directive itself, and every exception request and its answer. Two prior fiscal years are included so the district's own data can show what the same items cost before schools were restricted to the awarded list.

When those records arrive, we'll publish what they say, whichever way they cut.

Documents

Primary document: Bid Tabulation, ITB No. B257505DO, 15 pages, School District of Lee County

Board record: Award of ITB No. B257505DO, August 5, 2025, consent item K.2, $1,700,000

Board record: Second-year expenditure, July 21, 2026, consent item L.2, $2,000,000

Board record: Piggyback of OMNIA Partners R201102 (Riddell), January 7, 2025, consent item J.1, $100,000

Board record: Piggyback of OMNIA Partners R250102 (Riddell), September 9, 2025, consent item L.1, $100,000

District policy: Procurement Services FAQ

Ownership: KKR Completes Acquisition of Varsity Brands from Bain Capital and Charlesbank, June 26, 2024

Ownership: Sportico, January 22, 2026: Varsity Brands' $2.4 billion loan and $400 million add-on

Litigation: Sportico: Varsity Cheerleading, Bain Agree to $82.5 Million Antitrust Settlement

Ownership: Baird deal record: Riddell, a Fenway Partners portfolio company, $400 million from BC Partners, April 2024

State rule: Rule 6A-1.012, F.A.C., purchasing policies for school districts

Fact check

The record figures match their sources. The two firsthand accounts are the senders' own and are identified as such.

Every figure was checked on October 7, 2026 against the district's bid tabulation, the four School Board items, the district's Procurement Services FAQ, Rule 6A-1.012, F.A.C., and the published reporting linked in Documents. Corrections: info@parentsfortransparency.com

Checked October 7, 2026

565 companies notified; 33 bids; two non-responsive; all 31 responsive bidders awarded

CONFIRMED against the tabulation ("565 Vendor(s) Were Notified," 31 responsive, 2 non-responsive, 540 did not respond). The tabulation's own counts add to 573, not 565, and the August 5, 2025 board item describes the two as vendors who "did not respond." Both documents are the district's.

Approved August 5, 2025 on consent, 7 to 0; $1.7 million; second-year ceiling $2.0 million on July 21, 2026

CONFIRMED. Consent item K.2 (seven yeas) and consent item L.2 (six yeas; one member absent). $2,000,000 is 17.6 percent above $1,700,000.

Related Equipment discounts and bid notes in the table

CONFIRMED row by row against Category 2 (pages 7-8) and the special conditions (pages 12-13) of the June 26, 2025 tabulation.

Award runs through August 4, 2028 with three one-year renewals; only originally awarded vendors may renew

CONFIRMED in the award item and the district FAQ, quoted as written.

Rule 6A-1.012 requires competitive solicitations above $50,000

CONFIRMED. Rule 6A-1.012(7): "competitive solicitations shall be requested from three (3) or more sources for any authorized commodities or contractual services exceeding $50,000."

Amazon marketplace piggyback approved since at least 2018, most recently November 4, 2025 for $2.5 million; Charlotte County piggyback April 14, 2026 for $1 million

CONFIRMED in board agendas (earliest found December 11, 2018) and the November 4, 2025 and April 14, 2026 items.

Two $100,000 OMNIA Partners piggybacks for Riddell in 2025

CONFIRMED. January 7, 2025 (Contract R201102) and September 9, 2025 (Contract R250102).

Ownership of BSN Sports, Varsity Spirit and Riddell

CONFIRMED. KKR's acquisition release (June 26, 2024); Baird and BC Partners (April 2024) both describe Riddell as a Fenway Partners portfolio company. Gopher Sport's ownership was not confirmed and the piece says so.

Varsity financing and settlements

CONFIRMED in Sportico (January 22, 2026; 2024 settlement coverage). The no-admission line rests on published reporting.

About the author

Amber Cebull Amber is a Fort Myers native. Her two kids, 13 and 12, go to a public middle school in Lee County, Florida. She grew up in Lee County schools herself: Tanglewood Elementary, Allen Park Elementary, Paul Laurence Dunbar Middle School's Gifted Program, Fort Myers High School's IB Program. She graduated from the University of Central Florida with a B.A. in English Literature and a minor in Psychology. An entrepreneur for 15 years, she has owned multiple businesses in the Fort Myers area, including a marketing and business strategy consulting practice and a brewery in Downtown Fort Myers.

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